You might be trying to pick a business data supplier NZ. I’m going to break down a few common things that you should be looking for when you are choosing a business data supplier.
#1 How Big is the List?
The first thing that you should look for is how much data they actually have on record. And the reason for that is not just to say, you know, we have the most, which we do.
The reason why this is important is that the more data you have, the higher the chances that you have every business in an industry. Why is that important for you, the end customer of that database? It’s important for you because, in New Zealand, the market is so small that if you’re missing, 20% of it, 30% of it, or more, you’re missing out on a huge slice of the market. A huge opportunity to sell to those businesses and make those businesses your client.
You can’t afford to do that. Your target market might only be 1,000-2,000 companies. You have a lot of competitors as well. You can’t afford to be missing out on 20%, 30%, or 40% of your market. So when you search for a business data supplier in NZ, you really want to make sure that they have as much data in your target market, vertical, as possible.
#2 How Does the Business Data Supplier NZ Maintain their List?
The second thing that you should really look out for is how they maintain that database and how often they maintain that database. We call this data verification. And at whoiswhere we have a three-step data verification process.
It starts with us walking down the street, scribbling down, who-is-where: our namesake.
Then we give them a call to make sure that we have the correct information, and pick up any extra information, especially the contact name, email and stuff like that.
Then the final step is we do some online verification, to reconfirm that everything we have up to that point is correct. Internet verification is not something you can solely rely on because our studies have shown that up to 30% of the data found online is outdated or incorrect.
That’s why that phone call and walking on the streets are really key to making sure we have quality data. Those are the two main things, but there are a number of others.
#3 Read Our Report On How to Choose a Business Data Supplier NZ
We have a really handy report that breaks it down for you. You can read it and decide for yourself. It’s also got a short list of the main data suppliers in New Zealand so you don’t have to go search in Google to find them. They are all compiled there for you with the basic summary of each one in there as well.
If you’re ready to get a count and quote, hit the button below and our team will be in touch promptly.